The Sacramento Designated Market Area (DMA) covers nearly a 300-mile area of Central California—from from Yuba City to Turlock and Fairfield to Placerville. It has become one of the fastest growing regions in the United States as it continues to emerge as a distinct metropolitan center, making it the 4th largest metropolitan region in California and 18th largest in the United States.

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Source: Nielsen Scarborough Sacramento/Stockton/Modesto, CA DMA, Release 1, 2015, Adults 18+.

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