Comcast Spotlight Flint provides video-based advertising solutions for local, regional and national advertisers. Our technology and trusted partnerships allow us to distribute your message to nearly 220,000 cable and telco households across TV, online and mobile devices.

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About the Market

Qual. Survey: Flint/Saginaw/Bay City, MI-Syndicated-Mosaic, Ap14-Mr15+; Geography:DMA; Demo:A18+;  Profile:<All Respondents>; Persons:21,506,956; Intab:21,564

Copyright:Scarborough Ratings Data © Copyright 2015 Scarborough Research Corporation. Scarborough Data & Reports are protected under the federal Copyright Act and are the registered intellectual property of Scarborough Research & Arbitron, Inc. Any use of the Scarborough Data is subject to all limitations and qualifications contained in the Report.

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Who's Watching
  • Age

    • 0%
    • 20%
    • 25%
    • 40%
    • 50%
    • 60%
    • 75%
    • 80%
    • 100%
    • 21%
      18-34
    • 27%
      35-54
    • 28%
      55+
  • Household Income

    • 0%
    • 20%
    • 25%
    • 40%
    • 50%
    • 60%
    • 75%
    • 80%
    • 100%
    • 29%
      <$25k
    • 27%
      $25k-$50k
    • 18%
      $50k-$75k
    • 11%
      $75k-$100k
    • 9.9%
      $100k-$150k
    • 4.9%
      $150k+
  • Educational Attainment

    • 47
      %

      Attended College

  • Children at Home

    • 31
      %

      At Least 1 Child Present

  • Home Ownership

    • 63
      %

      Own

    • 26
      %

      Rent

  • Gender

    • 48
      %

      Men

    • 52
      %

      Women

  • Employment

    • 50
      %

      Employed

    • 8.4
      %

      Unemployed

  • Ethnicity

    • 0%
    • 20%
    • 25%
    • 40%
    • 50%
    • 60%
    • 75%
    • 80%
    • 100%
    • 78%
      White
    • 17%
      African American
    • 1.2%
      Asian
    • 4.6%
      Hispanic

(c) 2014 American Community Survey, United States Census Bureau: 2014
Added to Rhiza for Media: 2015-09-03

Flint U-verse