Advertising Solutions

TV Advertising

Your Commercial on the Biggest Networks


Local and regional television advertising solutions marry the unique power of TV as a branding platform with the technology to efficiently target a message to the correct consumer, which enables advertisers to focus on markets that matter most.

Digital Advertising

Bring Your Message Online


Now advertisers can utilize cutting-edge technologies to connect online with millions of potential customers more efficiently and with pinpoint accuracy by delivering contextually and geographically targeted messages.

Multi-screen Advertising

Engaging Audiences through the Power of Video


Through video advertising innovation, our solutions are designed to bring your message to your audience, wherever, whenever and however they’re watching premium video content.

Target Your Customers

We offer various opportunities for you to reach your customers
  • Geographic Targeted Advertising

    You can target the right message to the right customers in just the neighborhoods that matter most to your business through local advertising.

  • Demographic Targeted Advertising

    Reaching audiences on top TV networks and leading digital destinations ensures your business engages with customers interested in your product or service.

  • Reaching More of the Right Viewers

    Now your business can reach more customers than ever, whether they get their TV or internet service from cable, satellite or telephone companies.

  • Interactive Television Advertising

    Your business can combine the reach of TV with the interactivity of the Web and invite customers to engage directly with your advertising.

  • Reach Car Buyers

    Use the power of video across screens and platforms to build your brand where it matters most—in your primary market area.

  • Reach Voters

    Geographically and demographically targeted video advertising puts your messages in front of your most likely voters, whatever they’re watching.

  • Reach Sports Fans

    Buzzer beaters and photo finishes. Hometown heroes and international superstars. There’s nothing like the power of sports programming to build your brand with passionate, engaged fans.

  • Reach Entertainment Consumers

    In this new golden age of television, with more viewing choices than ever, a strategic multiplatform campaign incorporating the multitude of ways viewers discover shows can make all the difference.

Creative Solutions

Every business has a story. We’ll help tell yours.

As your trusted local media partner, we can help you create an impactful commercial that resonates with your audience, from creating a storyboard to post production. We’ll put our expertise and relationships to work to ensure your business shines on TV and digital platforms.

Scalable Solutions. Simplified.

Robust data and cutting-edge technology deliver valuable impressions

Americans now spend more than twelve hours a day with media, with nearly 10 of those hours devoted to TV and digital platforms.1 That expanding screen time represents a significant opportunity to deliver relevant messages to specific audiences.

For regional brands, converting that opportunity to success is all about the right partner, one combining best-in-class technology with rich data and the scale to deliver to target audiences. Reaching more than 37 million households across the country, Comcast Spotlight delivers video impressions across linear television, video on demand and digital video—apps and websites viewed on mobile devices, computers and smart TVs.

We combine the ability to geographically target entire markets and individual zones with demographic targeting across dozens of television networks and professional-caliber, brand-safe digital video. Our advanced solutions backed by teams of industry experts committed to making those solutions easy to execute across screens.

With a history on the front lines of audience fragmentation—across networks, across service providers and across devices—we’re uniquely able to turn that fragmentation to advertisers’ advantage. Combining unique audience segments, no matter where they enjoy content, we’re able to deliver unified and efficient media solutions.

 

1eMarketer, “Average Time Spent per day with Major Media by U.S. Adults,” May 2017

Scalable Solutions. Simplified.