More than 81% of the time consumers use media—more than 5.5 hours per day—is spent with TV and digital platforms. They’re catching up with their favorite shows, streaming video and surfing the web from just about everywhere—even the couch as they watch TV.
As consumers use more media than ever before, your dealership’s advertising will deliver the greatest return on investment when a consistent message is seen across screens. Reach and recall increase when customers see both TV and digital advertising, and we can develop a strategic, coordinated plan to fit your unique needs.
To learn more about how cable television and online advertising can help your dealership reach the right audiences, download our one sheet below.
*Source: eMarketer, April 2015