Charlie Thurston serves as the President of Comcast Spotlight. He joined Comcast Spotlight in 2002 and is responsible for leading a team of 3,600 employees in local, regional, and national advertising sales that generated approximately $2.3 billion in gross revenue in 2015. Comcast Spotlight is in nearly 80 TV markets, including 20 of the top 25. Comcast Spotlight sells the local advertising slots on 50+ cable networks (ESPN, CNN, CNBC, History Channel, etc), as well as banners/videos on internet sites (including XFINITY.com and others).
Comcast Spotlight built interconnects in 60+ markets, joining over five million affiliated subscribers from Time Warner, Charter, Cox and BrightHouse. Over the past several years, Comcast Spotlight and NCC Media have reached landmark deals with Verizon (for FiOS), AT&T (for U-verse TV) and DIRECTV to represent those companies for local spot advertising sales in a total of 33 Comcast Spotlight markets. Similar deals were previously inked to sell the Regional Sports Network inventory for DIRECTV and DISH Network in multiple markets.
Spotlight is also a pioneer in the new advanced advertising capabilities for television. New products include interactive television (iTV) advertising, dynamic ad insertion in video-on-demand programming and interactive iGuide banners that movie studios/programmers now regularly utilize.
Prior to joining Comcast Spotlight, he was President/CEO of Adlink, the Los Angeles digital interconnect. Hired as Adlink's General Sales Manager in 1989, Charlie was promoted to Vice President of Sales/Marketing in 1991, and then to President/CEO in 1992. Adlink grew from a startup of $750K in revenue in 1988 to $138 million by 2000 and is considered the blueprint for cable interconnects.
His experience spans 32 years in the cable industry. He was General Manager of Continental Cablevision's Cable Advertising Division from 1986-1989. Prior to that, his career included launching advertising sales for Cablevision Systems in New York, Connecticut and Boston. His career began in 1980 selling cable television subscriptions door-to-door.
Originally from Rye, New York, Charlie holds a BA degree from Williams College, 1980, where he also competed in baseball and football. He attended the Haas School of Business's Advanced Management Program at UC Berkeley, and is a member of YPO (Young Presidents Organization).
Charlie was recognized by Inc Magazine as an Entrepreneur of the Year Finalist in “Communications” in 1995, and “Technology” in 1996, and was the recipient of “The Silver Bell” Award from the Ad Council in 2005. He serves on the Board of Directors of NCC Media and the Advertising Council, and he is the former Chairman of the Board for The Cable Advertising Bureau (CAB). Charlie is also an avid participant in SkiTAM, which aids The Olympic Disabled Ski Team. Charlie is married with a son and a daughter.
Senior Vice President and Chief Operating Officer
Hank Oster holds the position of Senior Vice President and Chief Operating Officer of Comcast’s $2.3 billion advertising division. In this role, he oversees the company’s operations; national, regional and local multi-screen sales teams in four regional divisions; corporate data and research; and corporate marketing and communications. In all, Comcast Spotlight reaches more than 35 million households served by Comcast and other cable, satellite and telco service providers.
Upon joining Comcast in 2002, he was tasked with developing the organization’s overall sales strategy and developing the regional operating structure the company currently employs. He also consolidated the company’s advanced advertising, strategic alliances, on-demand publishing and online sales forces to form Comcast Media 360, a business unit created to partner with brands in designing and delivering of media campaigns leveraging addressability, interactivity and data across the full portfolio of Comcast's media assets. In addition, he has worked closely with Comcast leadership to expand Comcast Spotlight’s footprint by forging new affiliate relationships that offer advertisers added reach in key local markets across the country.
Prior to joining Comcast, Hank served as Executive Vice President and General Manager of AdLink. He led the development of AdLink’s sales and marketing, strategic alliances and Hispanic divisions, which enabled advertisers to reach the households of the nation’s #1 Hispanic market.
AdLink became the model for Comcast Spotlight and cable advertising Interconnects around the country.
Hank has more than 30 years of broadcast and cable experience, including his tenure as Vice President of Sales and Programming for Johnson Broadcasting and Vice President/Director of Sales for KHJ-TV (now KCAL) in Los Angeles, California.
He currently sits on the board of directors for National Cable Communications (NCC) and the Cabletelevision Advertising Bureau (CAB).
Senior Vice President and General Manager
Roland Trombley serves as Senior Vice President and General Manager, Comcast Spotlight. In this role, he has oversight of the company’s four regional operating divisions and works closely with sales leadership to execute on Comcast Spotlight’s enterprise-wide vision and sales strategies.
Prior to his promotion to General Manager, Roland served as the Senior Vice President for Comcast Spotlight’s Central Division. He was responsible for leading sales, marketing, finance, production and traffic operations to drive revenue for 18 market areas including Chicago, Boston, Detroit, Indianapolis and the Twin Cities.
Roland has almost 30 years of media advertising experience. Prior to his divisional leadership role, Roland was Director of Sales for the Michigan Interconnect, V.P. of Sales for Michigan and Regional V.P. for Michigan.
Before joining Comcast in 2001, he spent 16 years in broadcast with various leadership positions with the Viacom station group, where he launched the first ever duopoly including two stations: WKBD/UPN50 and WWJ CBS 62.
Roland holds degrees in Broadcasting and Marketing from Central Michigan University. He resides in Michigan with his wife Chris. His two children, Connor (21) and Lizzie (19) are in college at Miami of Ohio and Oakland University respectively.
Senior Vice President, Finance & Administration
Bill Haase serves as Comcast Spotlight's Senior Vice President, Finance & Administration, where he oversees the finance, human resources, and legal functions. He manages all of the financial operations and reporting for the division as well as the administration of human resource practices for the company's employees.
Haase joined Comcast Spotlight in February 2002, serving in various roles for the company's finance organization. He played a critical role in the acquisition and integration processes for a range of businesses, including former Adelphia advertising sales operations, Vehix, Strata, Spot Buy Spot and others. Before joining Comcast Spotlight, Haase previously worked at Ernst & Young LLP in the audit function and later served three years as the Financial Reporting Manager at CDNOW.com, a publicly traded Internet retailer. Haase is a certified public accountant, and graduated from Michigan State University with a bachelor's degree in accounting and an MBA. He also serves as Treasurer of the Ronald A. Rehling Memorial Fund, a not-for-profit organization that supports leukemia research at the Hospital of the University of Pennsylvania.
Senior Vice President, MarketingKellie Grutko serves as Senior Vice President of Marketing for Comcast Spotlight, the advertising sales division of Comcast Cable. One of the highest-ranking women in cable advertising, her wide-ranging responsibilities encompass all aspects of marketing and communications, including: advertising, branding, strategic analysis, product marketing, creative services, promotional partnerships, event planning, network relationships, public relations, public affairs, social media and the company’s Web site.Ms. Grutko has developed Comcast Spotlight’s branding strategy while empowering the company’s marketing teams across the country with the tools and best practices to implement that strategy in the ways that work best in each of the company’s nearly 80 markets. She oversaw Comcast Spotlight’s launch of the I+ brand, which was first introduced by NCC Media and is the name for the platform that enables advertisers to reach local consumers across cable, telephone and satellite television providers. For Comcast Spotlight’s rollout of the brand, the campaign developed by Ms. Grutko included a custom-designed character, which appeared in multiple advertising platforms at the national and local levels.Ms. Grutko also oversaw the first custom-built iPad and mobile app for cable media sales marketing. The app is regularly refreshed with timely content relevant to Comcast Spotlight’s clients, such as information about Olympics and political advertising in 2012, and multi-screen advertising opportunities in 2013. Under her leadership, Comcast Spotlight also introduced the “Take Five for Your Future” campaign. Initially a series of informative emails and videos, the initiative has grown into a series of successful webcasts dedicated to topics of critical importance to the advertising and media industry.Ms. Grutko has close to two decades of experience in cable advertising. She joined the Comcast Ad Sales corporate team after the merger of Comcast and the Lenfest Group, serving as Corporate Director of Marketing & Promotions. She then moved to the corporate offices in New York to serve as the Director of Local Marketing & Promotions for the Comcast Spotlight marketing team.An industry leader, Ms. Grutko is an active contributor to numerous industry and business organizations as a member of Women in Cable Telecommunications (WICT), CTAM and Comcast Spotlight’s Diversity Council. She also is a graduate of WICT’s Betsy Magness Leadership Institute. Ms. Grutko founded the Cable Advertising Bureau’s (CAB) Cable Advertising Marketing & Promotions (CAMP) Committee, which fosters cross-MSO idea and best-practice sharing throughout the ad sales marketing community. She also helped to launch and market Elections ’08, the first-ever cross-MSO sales initiative, which helped pave the way for the formation of Canoe Ventures.Ms. Grutko has received numerous industry awards and recognition, including the CAB’s Corporate Sales Achievement Award and the Cable & Telecommunications Association for Marketing’s (CTAM) Golden Mark Award. She also has been a finalist in the CAB’s Cable Advertising Awards in multiple years, been named both a “Woman to Watch” and a “Wonder Woman” by Multichannel News and has been one of CableFAX Magazine’s “Most Powerful Women in Cable” for multiple years.Ms. Grutko is active in the community, including volunteering with the Southeastern Pennsylvania chapter of the Make A Wish Foundation. Her past involvements included serving as a member of the March of Dimes Community Council; serving as Co-Chair of the American Heart Association’s Heart Walk; and serving as a runner and fundraiser for the American Stroke Association’s 2002 half marathon. She holds a B.A. from Pennsylvania State University.
Vice President, Strategic Planning and Communications
Mary Rooney, VP Strategic Planning and Communications, works closely with our executive team to develop programs and processes to help the company achieve its business goals. She and her team focus on project leadership tools to create efficiencies, share best practices and provide uniform business metrics across the company. Mary’s oversight also includes internal and external communications.
Mary, who joined Spotlight in 2002, has demonstrated strong project management through her ability to anticipate, plan and execute on key initiatives including SalesLook, SalesSource, multi-screen and more. Her understanding of our high-level strategy, in conjunction with her energy, passion and business savvy, play vital roles in the evolution of enterprise wide projects.
Over the years, she has spent significant time understanding key stakeholders – including our employees who are closest to our customers - in gaining valuable insights to enhance our ability to execute on priorities. Her credibility is attributed to fostering two-way dialog with our employees, both within Spotlight and Comcast, where she responds quickly with open and honest communication, champions their interests and escalates feedback as appropriate. Her proactive approach to improving the employee experience is grounded by strong relationships across the country.
Mary’s passion for our company, our products, services and, most importantly, our people has made her an invaluable member of our team. As Spotlight continues to launch new products and enhance our stewardship systems, she and her team will work with many of you across the country to operationalize priorities and deliver relevant business communications.
Prior to joining Spotlight, Mary worked for WorldCom’s business-to-business division in various sales, technology and training positions. She holds a B.A. from New York University. She is a graduate of Spotlight’s LEAD and WIL programs as well as WICT’s Rising Leaders and Comcast’s Fundamentals of Leadership programs.
Senior Vice President, Sales Strategy
John Tierney serves as Comcast Spotlight’s Senior Vice President, Sales Strategy. In this role, he is responsible for developing the company’s multi-screen sales strategy to serve national, regional and local advertisers across its footprint.
John most recently served as Senior Vice President, National and Regional Advertising Sales, where he led and delivered outstanding sales results for those businesses, including setting Comcast Spotlight’s sales strategies for automotive, political and tune-in advertising. He joined Comcast Spotlight in 2002 as Vice President of National Advertising Sales.
Prior to joining Comcast, he served as National Sales Manager at AdLink in Los Angeles and a sales executive at Television Program Enterprises in New York. John also previously served as National Sales Manager at KCAL-TV in Los Angeles and as an Account Executive with Blair TV in New York.
John is married with two children and resides in Montclair, NJ.
Kevin Patrick Smith
Group Vice President, Comcast Media 360
Kevin Patrick Smith was named Senior Vice President, Comcast Media 360. Kevin manages six separate teams under the Comcast Media 360 portfolio. This includes Content Partners, Performance Plus, National Sales, Direct Response Sales, Media Intel and Digital Solutions These teams work arm in arm to coordinate cross-company initiatives and showcase Comcast’s full portfolio of assets to marquee marketers who crave addressable, interactive and accountable solutions. His partnerships with the video business unit, NBCUniversal, and Comcast’s Symphony initiative and others have driven significant results for Spotlight.
When he joined Comcast Spotlight in 2007, Kevin initially served as Vice President, Advertising Sales Development, In that role, he drove the creation of incremental revenue by leading the company’s CAPTURE initiative to maximize opportunities in short- and long-form direct-response advertising. He also oversaw the creation of the CARVE centralized remnant inventory management system in concert with Spotlight’s National Fulfillment Center (NFC), designed to capture unrealized revenue across all of Spotlight’s advertising products.
With more than 30 years of experience in the media marketing industry, Kevin formerly was the President of TelAmerica CableConnect, where he was responsible for the management of the CableConnect Network. Prior to TelAmerica, he was Senior Vice President of Cable & PPM Business Development at Arbitron. Previously, Kevin created Mega Advertising, one the first major market interconnects in the U.S., which was a wholly owned subsidiary of Media General, Inc.
Kevin had full scholarships from both the Carroll School of Management at Boston College in 1977 and from the Kellogg Graduate School of Management at Northwestern University in 2001. He also was one of the first V.J.s in the U.S., hosting Cable Rock Around , Garden party & Music Entertainment Televisionwhich aired on area cable systems including Comcast.
Eastern Division, Senior Vice President
Dave Kelly, Division Senior Vice President, oversees all local, regional, national and advanced media sales as well as Operations for the Eastern Division of Comcast Spotlight, the advertising sales division of Comcast Cable.
With over 750 staff members, the Eastern Division is comprised of 15 TV markets including Philadelphia, Washington, D.C., New York and Pittsburgh, four of the top 25 markets. Kelly’s Division is comprised of 8.8mil subscribers.
Under Dave’s leadership, the Division has set up partnerships with over 15 cable organizations to provide advertising sales services. Most notably, he played an instrumental role in structuring an industry-changing, unprecedented affiliate sales partnership with a telecommunications company.
His experience spans over 25 years in the cable industry. Prior to joining Comcast Spotlight in 2003, he was the Eastern Division Vice President of Advertising Sales for Charter Communications.
Kelly received the 1996 Cable Advertising Bureau’s (CAB) President’s Award and has served on numerous CAB committees, working to advance cable advertising. Dave is a graduate of Temple University and currently resides in the Philadelphia suburbs with his wife and two children.
West Division, Senior Vice President
Rick Stanley is the Senior Vice President for Comcast Spotlight’s West Division, responsible for managing all local, regional, national and interactive advertising sales and operations across 12 markets including San Francisco, Seattle, Denver, Sacramento, Portland, Salt Lake City, Albuquerque, Spokane, Fresno, Eugene, Monterey and Colorado Springs.
Rick began working for Comcast in 2002 as the Vice President and General Manager for the Seattle market; in 2005, he assumed the position of Vice President and General Manager for the San Francisco market. In October 2006, he transitioned to lead Comcast Spotlight’s West Division.
Rick joined the company with a strong broadcast background, with over ten years of experience in advertising sales for the Viacom Stations Group. Prior to joining Comcast, Rick was the Director of Sales at WBBM-TV in Chicago; a CBS owned and operated station. He also held both General Sales and National Sales management positions while with KTXA-TV in Dallas. As Local Sales Manager at WGNT-TV in Norfolk, Rick led the station to finish first in sales within the Paramount Stations Group with a 39% increase in local revenue in 1998. Prior to working in the television industry, Rick spent six years in financial consulting.
Rick holds a Bachelor of Arts in Economics from the University of Texas at Austin and grew up in Sacramento, CA. Rick, his wife, Diane and their two sons live in the Denver area.
Southern Division, Senior Vice President
Jonathan Ozor is the Senior Vice President of Comcast Spotlight’s Southern Division. The Southern Division covers the states of Texas, Tennessee, Kentucky, Arkansas, Alabama, Mississippi, Georgia, South Carolina and Florida. Jonathan has been leading the Division since September of 2000. During his 30 year cable career he has worked for MTV Networks, Turner Broadcasting, MediaOne and Comcast.
Jonathan graduated from the University of Georgia. He and his wife reside in Atlanta with their daughter and son.
Senior Vice President, Central Division
As Senior Vice President for the Central Division, Teresa is responsible for all sales, marketing, finance, production and support operations for 14 designated market areas including Chicago, Detroit, Houston, Indianapolis and Twin Cities. Her oversight spans nearly ten million homes through Comcast subscribers and affiliate partnerships.
Teresa joined Comcast Spotlight in 2006. In 2011 she was selected to serve as Vice President and General Manager for Spotlight’s Michigan markets until being named Central Division Vice President in 2014. She is a graduate of both the Women in Cable Telecommunication’s (WICT) prestigious Betsy Magness Leadership Institute (BMLI) and Wharton School of the University of Pennsylvania’s Executive Leadership Program. She was also named by Cablefax as one of the “Most Powerful Women in Cable” in 2015.
Teresa serves as an executive sponsor of Comcast Spotlight’s Diversity Advisory Council and is a dynamic mentor of young professionals in the organization.
A graduate of Michigan State University with a B.A. in Communication, Teresa has over 25 years of media experience spanning print, agency, radio, TV and online. Prior to joining Spotlight, she spent 18 years with the Detroit Newspapers where she held several sales and marketing leadership positions, including Vice President of Advertising Sales.
Teresa’s strong presence in the community is evident by being the recipient of a national philanthropic award for her work with Michigan’s St. John Hospital and Medical Center and her extensive work with the Women & Leadership in the Workplace Conference/Michigan Business and Professional Association. She also serves as a Trustee for CATCH/Sparky Anderson’s Children’s Charity benefitting Children’s and Henry Ford Hospitals.
Teresa and her husband, Alex, reside in the Detroit area with their son, Dominic.